Why Smart Goal And Project Strategies Require Even Smarter Questions 

By Ange Fonce


The quality of the questions you ask yourself determines whether your strategy will make practicable step by step sense.

Any kind of successful strategy is always the result of the "quality" of questions that you ask yourself.  

If you ask the right questions that "test" how practical your "goal" and "projects" will be to acquire... you will by a process of elimination end up with smarter strategies.  

If you ask the wrong questions, especially questions that are solely based on emotions... you will end up with dumber strategies. Because just going with what "feels" right for you can feel completely "wrong" for other people. And following the advice of the "follow your heart crowd" is a sure fire way to go "nowhere" fast.

Because simply... emotions have never  been evolved to "think"... ask "questions" to seek the best answers and develop successful "strategies."

It is when you put "rational intelligence" with "emotional awareness" i.e... EMPATHY.

You have the very powerful combination of EMOTIONAL INTELLIGENCE!

Now... let us say you ask yourself this question for example...


Question 1... "How can I beat the competition and win?"

For me... this is the wrong question to ask because it directs your attention to your competitors and what they are doing... and away from the people you want to serve and connect with.  

I think a much more useful and practicable question to ask yourself is...

Question 2... "What do I provide that is uniquely valuable to those I serve and connect with?"

This question is more useful because it directs your attention to your "connection" with the people your have any kind of relationships with... be it business and personal.

Now let us suppose that you have done your research and have gathered lots of "big data" at your fingertips and you have the ability to analyse that data to discover insights about your goals and projects... and those men and women you want to "connect" with.

If you start with Question 1... you will probably learn under what circumstances that people deal with your competitor rather than you. 

Since those are competitive situations, they probably involve some form of "value" as in "who has the lowest?"

That analysis is not entirely useless.  

Yet... looking at competitive wins is likely to bypass situations where people did not even bother to consider the competition.  

It is probably in those engagements where you will find out what is unique about you and what you are offering.

And here is a wonderful paradox... by asking "smart" logical questions and gathering "data"... you discover the "emotional" connection... why people will want to deal with you... the LIKEABILITY factor!

Put simply... people like to deal with people they LIKE!

Let us look at how the different questions create different strategies.

If you ask Question 1... your strategy will probably involve dropping your "value" in order to "beat" the competition. Yet what happens to the REAL VALUE you provide in serving those you connect with and who would LIKE to connect with you?

The LIKEABILITY Factor?

If you ask Question 2... your strategy will be to emphasize more strongly on whatever it is that makes you "unique" and "special"... the VALUE you provide that people will want to "connect" with... and LIKE what you provide in your service to them? 

I would maintain that the strategy that emerges from Question 2... is a lot more smarter than the strategy that emerges from Question 1.

I will go further...  if you really do have something unique you provide, a drop your "value" strategy to beat the competition is not a wise way to go.

Because you are not "focusing" on PEOPLE... you are focusing on "competition."  

Being competitive is healthy... yet "winning" at any cost... in any way is not healthy strategies for yourself and those who deal with you... as ultimately everyone LOSES.

Always work for the WIN WIN!

You benefit and those who "connect" with you benefit too.

As always... leave a man or woman all the "better" for "knowing" you.

Thank you and may you enjoy a Prosperous and Dynamic day!

Yours Sincerely



 Ange is an  Author... Speaker... Humanistic Counselling Psychologist and Dynamic Peak Performance Personal Development Consultant... who works with men and women on line and real world who desire to "personally develop" themselves and their "relationships" to become Dynamic Lifers... "creators" of their own life and wealth!

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